Social media advertising is easy to waste money on and powerful when done right. Keith has been running Facebook and Instagram campaigns for service businesses for years — known as the "Facebook Ad Ninja" in the wedding and events world. We build campaigns built to convert, not just reach.
Most small businesses run Facebook ads by boosting posts, picking a broad audience, and hoping for the best. The platform is happy to take the money. But without a targeting strategy, tested creative, and a real funnel behind the click — you're paying for visibility that doesn't convert.
The other mistake: running ads without a follow-up system. Someone clicks your ad, fills out a form, and doesn't hear from you for two days. They've already moved on. Social media advertising and marketing automation have to work together.
Keith's background is in the wedding industry — a highly competitive, high-consideration purchase with a long sales cycle. If you can run profitable ads in that space, you can run them anywhere.
Facebook Lead Ads and landing page campaigns that capture name, email, and phone — connected directly to your CRM for instant follow-up.
Follow warm audiences — website visitors, video viewers, and past engagers — with campaigns calibrated for people who already know you.
Build a warm audience for future retargeting. Targeted reach campaigns that put you in front of your exact demographic in your service area.
Upload your best clients and let Facebook find thousands of people who look just like them — one of the highest-performing targeting methods available.
Ad copy and creative direction for static, video, and carousel formats. A/B tested from day one — no guessing which version is winning.
Monthly reports that show cost per lead, cost per acquisition, and ROAS — with plain-English recommendations for next month.
Paid social advertising on Facebook and Instagram performs best for businesses with a clear service, a defined target customer, and a way to handle leads when they come in. We've driven results for service businesses, professional services, events and hospitality, nonprofits, and e-commerce.
Monthly management fee covers strategy, creative, execution, optimization, and reporting. Ad spend is separate and billed directly through your ad account — you always control the budget.
Minimum engagement is 3 months. Campaigns need time to gather data and optimize — we don't take one-month clients because we can't produce real results that fast, and we won't pretend otherwise.
Book a free call. We'll look at what you've tried, what your competitors are doing, and what a properly structured campaign could look like for your business.
No commitment. No hard sell.